The AI-Powered Sales Demo Tool Trusted by 500+ B2B Teams
Choosing the right demo platform isn’t just about features; it’s about finding a solution that helps you connect with prospects and close deals faster. Today’s buyers expect interactive demos tailored to their specific needs.
The right platform should be automating demo creation, enabling smart personalization,
and delivering actionable analytics that prove ROI.
We’ve broken down the key factors to help you find the demo solution that gives your team a competitive edge.
Walnut’s interactive demo solution
Alternatives
AI-powered demo creationrn
Manual and time-consuming demo capture
Authentic version of your product, captures interactivity
Static screenshots, HTMLs, or buggy captures
Used across the entire buying journey
Have limited use cases: Mainly linear (+basic support or non-linear semi-sandbox)
Advanced demo analytics, engagement insights, adoption analytics, deal level analysis for multiple touchpoints
Minimal insight into buyer perspective
Built for the entire GTM team: Presales, sales, marketing, product marketing, and enablement
Built for either sales or marketing
Covers the entire extended funnel of touchpoints to present the product when it’s relevant
Focused on individual demos
Sellers gain insights into demo performance, views, interest, and hidden stakeholders
Sellers are in the dark regarding buyer perspective, interest, and stakeholder list
Advanced content management and permission capabilities, with multi-team/group support for cross functional collaboration
Limited content management capabilities, permissions, and cross-team workflow support
Advanced Salesforce and HubSpot integrations
Basic marketing integrations
Comparison considerations
Here’s how to compare Walnut and alternative interactive demo platforms as well as what to consider when choosing the right solution for your business.
#1
Team usage
#2
Security, roles, and permissions
#3
Product authenticity
#4
Analytics
Your buying checklist
Must haves
- The ability to capture a realistic, authentic product experience
- Personalization and branding capabilities
- Easy to use
- The ability to guide users to relevant areas, with explanations as needed
- Integrations with your CRM and marketing automation software
- Advanced analytics
- Allow for creation at scale
- The ability to be on its own or embedded on a site
- Secure user permissions and user groups
- Offline capability
- Covers multiple use cases
- Text to speech
- In-app GenAI phrasing assistance
- Out-of-the-box translations
Above and beyond
- Understands buyer intent
- Covers the entire funnel for the extended GTM team
- Goes beyond demos with context of the full buyer journey
- Offers a way to share demos and assets in one place
- Capturing interactive elements: charts, graphs, dropdown menus
