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The Sales MiNUT - Devin Liu, Head of Commercial Sales at Walnut

The Sales MiNUT - Devin Liu

Introducing Walnut’s new mini-series: The Sales MiNUT!

In these videos, we’ll interview experts in the sales industry and ask them a series of sales questions. The catch? They’ll only have 10 seconds to answer each question.

In our 1st episode of The Sales MiNUT, we sat down with Devin Liu, the Head of Commercial Sales at Walnut.

Watch this amazing episode to learn what he thinks the best cold call/email opening line is, understand what the biggest sales no-no is, hear about the most awkward thing that ever happened to him on a Zoom call.

Watch the video or read the transcripts below:

What’s your best sales demo advice?

Start with the why, not how or what your product does.

What’s the best piece of sales coaching you ever received?

Always seek to understand and don’t seek to just give an answer.

What’s your favorite cold call/email opening line?

I love permission-based openers. The best cold call I ever received was, “Hello, this is a cold call, but can I have 30 seconds of your time?

What’s the most awkward thing that ever happened to you on a Zoom call?

I will tell you that there are a lot of people who have used the restroom.

Why work in sales?

It’s a challenge every day. However, it’s one of the most rewarding challenges you can have.

What’s your biggest sales no-no?

Never make an assumption.

What’s your favorite song to pump you up before a demo?

“Lose Yourself” by Eminem. 

To win a 5-lb bag of walnuts, count down from 10 but exchange the numbers 2,3,6,8 with the word “walnut”.

Ten, nine, walnut, seven, walnut, five, four, walnut, walnut, one.

I don’t know if I actually want a 5-lb bag of walnuts.

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