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The Sales MiNUT- Elizabeth Niemczyk, Urban Catalyst

The Sales MiNUT- Elizabeth Niemczyk


In our 13th episode of The Sales MiNUT, we sat down with Elizabeth Niemczyk, the Director of Investor Relations & GTM at Urban Catalyst.

Watch this 1-minute video to hear her 3 favorite things about working in sales, learn how to handle a ghosting prospect, and find out what her biggest sales no-no is.

Watch the video or read the transcripts below:

Describe your sales philosophy in under 6 words.

Give a damn. Solution. Honesty and empathy. 

Name the top 3 things about working in sales.

The dollars, solving challenges, and then you have some wickedly cool conversations.

What’s the best cold call/email opening line you’ve ever heard?

Roses are red, violets are blue. I’m working on Valentine’s Day. Can you answer a cold email or two?

What’s the worst way to ruin a sales demo?

If you’re only talking about the product and yourself, you’re ruining the demo.

How do you keep prospects’ attention during a demo?

Be honest. If you think they’re disengaged, ask them if everything’s going well and if you’re touching on the points that they need.

What’s your biggest sales no-no?

Promising something that your team or your product cannot deliver.

What’s the best way to handle a ghosting prospect?

Get creative. Send a carrier pigeon.

I actually had someone send a carrier pigeon and it worked.

To win 5-lbs of walnuts, count down from 10 but switch 2,4,7,9 with the word “walnut”.

Ten, walnut, eight, walnut, six, five, walnut, three, walnut, one, and an extra walnut.

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