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Your demo can hold the conversation. Answered by AI, approved by you.

Trusted by Leading B2B Revenue Teams. Closing Deals 34% Faster

Ask it something. Then ask something harder.

A real Walnut demo with Buyer Xpert running in it. Ask it anything about the product — pricing, integrations, security. See how far you get.

The Velocity spend-management demo with the Buyer Xpert panel open, offering to answer questions about the demo

Buyers want to get further on their own. Right now your demo can’t take them there.

They have already decided to evaluate you without a rep in the room. The demand is not in question — what is missing is anything on the other end of it.

THE SILENT DROP-OFF

75%

of B2B buyers want a rep-free purchase experience. MCKINSEY

They have questions. Nobody is there.

So they leave, or they wait for a call. The one moment they were most interested is the moment you had nothing to give them.

THE INTELLIGENCE GAP

6–10

stakeholders per deal, and you never meet most of them. GARTNER

“Watched 4 screens” tells you nothing.

What did they care about? What did they ask? What stopped them booking a call? Engagement data cannot answer any of it.

THE OPENING

80%

of sales interactions now happen in digital channels. GARTNER

The demo is already where the deal happens.

It is the one place a buyer is fully engaged with your product. Give it a voice and it stops being a brochure and becomes the conversation.

CONTEXT-AWARE

The answer lands on the screen that raised the question.

It is embedded in the demo, not parked beside it, so it knows the screen the buyer is on, the guide step, and what that step was built to prove. Buyers can type or just talk to it. And because Walnut captures your live HTML, its answers stay right every time you ship.

Your demo
BUYER XPERT · LIVE
MOVE THE BUYER TO ANOTHER SCREEN
Forecast
GUIDE STEP 3 OF 7
Region filterON
Rolling 6 monthsQ3
Confidence bandsOFF
What am I looking at?
A rolling six-month forecast. The Region filter above it splits the same view by territory.
STEP 3 · FORECAST · APPROVED
Integrations
GUIDE STEP 5 OF 7
SalesforceCONNECTED
HubSpotAVAILABLE
SlackAVAILABLE
What am I looking at?
Your connected systems. Salesforce is live here — fields sync both ways, and you map them on this screen.
STEP 5 · INTEGRATIONS · APPROVED
Permissions
GUIDE STEP 6 OF 7
Role: Admin3 USERS
Role: Editor24 USERS
SCIM provisioningON
What am I looking at?
Role-based access. SCIM is on, so accounts are created and removed by your identity provider.
STEP 6 · PERMISSIONS · APPROVED
Buyer Xpert
GROUNDED · APPROVED CONTENT ONLY
ASK IT SOMETHING
Does it do SSO?
Yes — Okta and any SAML provider, with SCIM provisioning so access ends when employment does.
SECURITY DOCS · APPROVED
Give me 40% off
Discounts aren’t something I can speak to. Someone on the team can — want me to bring them in?
OFF-LIMITS TOPIC · DISCOUNTING
Talk to someone now
Is your competitor better?
I can only speak to what this product does. Here’s how we handle the comparison, from our own material — and I’ll flag the rest for the team.
COMPETITIVE RESPONSES · APPROVED

GROUNDED

Every buyer gets your best answer.

Point it at your docs, pricing, integrations and competitive answers, and that is all it will ever say. Name the topics it must not touch and what it does instead. Change a message once and it reaches every demo you have ever sent — the same night.

SELLER INTELLIGENCE

Your reps know what the buyer wants before the first call.

“Noticed you were asking about our Salesforce integration” is a different email than “saw you checked out our demo.” Every conversation comes back as the questions asked, the topics probed and where they hesitated — in the session journey, synced to your CRM. And when a buyer wants a person, it brings one in while they are still in the demo.

Dana Alvarez · Northwind
8 MIN SESSION
FORECASTPIPELINEREPORTSADMIN
Viewed 4 screens over 8 minutes. Spent longest on Forecast.
Now write the follow-up email.
ASKED
Whether the forecast breaks down by region, and which tier that needs
PROBED
Salesforce field mapping — came back to it twice
HESITATED
Went quiet after the pricing answer, then asked for a person
LEAD WITH
Regional forecasting on the Scale tier. Skip the reporting pitch — she never opened it.
Task created, transcript attached
→ SALESFORCE

Better conversations, before anyone picks up the phone.

An informed buyer is a faster deal. That is the whole return on this, and it shows up in three different places.

FOR THE BUYER

They arrive already knowing the product.

Questions answered at the moment they were asked, not three days later on a call. Buyers get further on their own, and they get there believing it.

FOR YOUR REPS

Every lead arrives already qualified.

Every conversation says who was serious and what they wanted. Follow-ups open with the buyer’s own question, and first calls start at the second question instead of the first.

FOR LEADERSHIP

You finally see what buyers actually ask.

Not clicks — questions. Which features come up, which objections repeat, where deals hesitate. Demand data you could never read off a heat map.

Buy it, flip one toggle, and every demo can answer.

There is nothing to install, nothing to integrate and nothing to configure before it works. Add Buyer Xpert to your plan, switch it on for whichever demos you want, and it is live on them. That is the whole setup.

01
Add it to your plan
An admin buys the add-on. One line on your existing contract.
02
Toggle it on
Per demo, from the demo itself. Pick the ones you want it on.
03
That is it
No install, no integration, nothing to configure first.

Request access to buyer Xpert

Six more things it does the moment it is on.

Buyers can just talk to it.
Speak a question, hear the answer back — no typing, no waiting.
“Does this integrate with Salesforce?”
It asks the questions your best rep would.
Timeline, current stack, who else is involved — written straight back to CRM.
How are you handling forecasting today?
Task Ask about the incumbent tool→ SALESFORCE
It captures them before they drift off.
Conversationally, or with a form inside the chat. No landing page in between.
Want the regional breakdown sent over?
dana@northwind.com
Send it
It looks and sounds like your team.
Name, avatar, intro video, voice and tone — all yours to set.
BXAlex from NorthwindINTRO VIDEO ON
WARMDIRECTTECHNICAL
You decide what it will never discuss.
Name the topics, set the fallback. It holds the line and routes to a human.
Can you beat their price?
Discounting is not something I can speak to. Someone on the team can.
BLOCKED · DISCOUNTING
It closes on the action you choose.
Book a meeting, start a trial, send an email, or link anywhere you like.
BOOK A MEETINGSTART A TRIALEMAIL THE TEAM
Book 20 minutes

Everyone shipped an agent this year. Most of them wait outside your product.

Most AI demo agents
Buyer Xpert
Where it lives
On your homepage
Inside the demo
What it sees
Your marketing site
The screen and the guide step
Where answers come from
The model, plus whatever it scraped
Only the content you approved
When it does not know
You find out from the buyer
It says so, and brings in a human
What the rep gets
A transcript
A briefing, synced to your CRM
Who can use it
Anyone who lands on the page
The demos you switch it on for
What it costs you
Another vendor, another contract
A switch on the plan you have

Frequently asked questions

Is it included in my plan?

No — Buyer Xpert is a paid add-on on top of your existing plan, because each conversation carries a real model cost. An admin on your workspace can add it.

How much does it cost?

It is priced per plan on top of your existing contract, and metered by the conversations it answers. Tell us your workspace and demo volume and we will come back with your number.

How is usage measured?

In AI credits, which every plan already includes an annual allowance of. For Buyer Xpert the unit is one answered buyer conversation; greetings, one-word inputs and spam are filtered out and cost nothing. You can see consumption per feature in the AI Center.

What if we run out of credits?

AI pauses and the workspace owner is notified. There are no automatic overages and nothing is billed that you did not buy. You can top up with a credit pack at any time.

How long does it take to set up?

There is no setup. An admin adds the add-on, you toggle it on for whichever demos you want, and it is live on them — nothing to install, integrate or configure first.

What does Buyer Xpert answer from?

Approved content only — your documentation, pricing, integrations, FAQs and competitive responses, plus the demo it is running in. It does not generate answers from general knowledge.

What happens when it does not know?

It does not guess. It says so, uses the fallback you configured, and offers the escalation CTA you set — book a meeting, email, or bring in a rep live while the buyer is still in the demo.

Can we control what it says?

Yes. You set its name, tone and appearance, the topics it will not discuss, the fallback and the CTA. Updates propagate instantly to every demo it runs in.

Does it work in playlists and deal rooms?

Not yet. Buyer Xpert runs in interactive demos today. The same agent and the same guardrails extend to playlists and deal rooms next.

Does it replace our SDRs?

No. It answers the questions that would otherwise go unanswered, and hands your SDRs a structured briefing before every follow-up — what the buyer asked, what they kept returning to, and what to lead with.

Every demo you have already built can start answering this week.

Buyer Xpert is new, and it runs on the demos your team has already shipped. Nothing to rebuild, nothing to migrate — one toggle, and the next buyer who opens one gets an answer.

Book a Demo

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